Art Basel Miami Beach 2019, December 6

How to Reach New Collectors

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According to the UBS Global Art Market Report, finding new collectors was the biggest challenge for gallerists in 2018. What's more, new collectors were more important for galleries with lower turnovers than for those at the highest end. Whether the collector is established or just beginning, how can younger and mid-level gallerists best attract new clients?
Omayra Alvarado-Jensen, Executive Director, Instituto de Visión, Bogotá
Lisa Schiff, Founder and Principal, SFA Advisory, New York
Anita Zabludowicz, Founder, Zabludowicz Collection, London
Moderator: Andrew Goldstein, Editor-in-Chief, artnet News, New York 

Filmed on site at Art Basel in Miami Beach 2019.

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